Human Resources and recruiting professionals know that a great recruit does more than check all the boxes on qualifications and experience. A truly exceptional recruit aligns with your company’s culture and values and is ready to step in and make the role a success.
But how do you find that unicorn recruit?
In today’s digital job market, standing out from other companies is more crucial than ever. One way to get a leg up on the competition is through corporate recruitment videos, which are designed to help you attract great talent for your organization.
In this blog, we'll explore why recruiting videos are an essential tool for finding the perfect fit for your team.
The right hire can elevate your team's performance and contribute to a positive work environment. When employees fit well within the company culture, they're more likely to be engaged, productive, and satisfied in their roles. This alignment not only enhances individual performance but also fosters better team dynamics and collaboration.
On the flip side, hiring the wrong person can lead to significant challenges. A poor fit can result in higher turnover rates, increased training costs, and potential disruptions to team morale. Moreover, the time and resources spent on recruiting, onboarding, and training can be considerable. That’s why it’s crucial to communicate your company's culture and values effectively from the outset, making it clear what kind of candidates will thrive in your environment.
An effective recruiting video is NOT:
An effective recruiting video IS:
We love to create recruiting content that tells stories about employees and their journeys! Those are videos that people actually want to watch.
In fact, according to Rally Inside: “An analysis of 6,000+ organic LinkedIn posts published on company pages shows that candidates engage most with content about employees and teams, versus content that purely promotes jobs.”
Our recruitment videos go far beyond the standard job description. Our approach is centered on storytelling, capturing the essence of your company's culture and the experiences of your team members. We believe that every company has a unique story to tell, and our job is to bring that story to life in a way that resonates with potential candidates.
We produce videos that combine journalistic techniques backed by a strong communications strategy. We work closely with your team to understand the nuances of your work environment, the values you uphold, and the qualities you seek in new hires. This deep understanding allows us to create videos that not only attract the right candidates but also give them a genuine sense of what it’s like to be part of your team.
Whether you're looking to fill a specific role or build an entire department, we tailor our videos to address the unique aspects of each position. We can capture a ton of footage in just a 1-2 day shoot, which can result in many videos that you can use across a variety of channels.
Learn more about our unique process and how we can help you get the best bang for your video production buck, right here.
Incorporating videos into your hiring process can significantly enhance your ability to attract and retain top talent. These videos offer a dynamic and engaging way to communicate your company's culture, values, and opportunities, making them an invaluable tool for any recruitment strategy. At Gillespie Productions, we are committed to helping you find the perfect fit for your team by creating videos that resonate with your ideal candidates.
Ready to put us to work? Let's create a recruitment video that showcases what makes your company an exceptional place to work. Together, we can help you find the right people who will contribute to your team's success and align with your company’s vision! Start here.
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Are you ready to bring your message to life? Let’s start the conversation about your goals and how Gillespie Productions can help you meet them.