Role of Drones in Corporate Video Production: What You Need to Know

Drones have undeniably transformed the landscape of corporate filmmaking – for good reason! Sweeping aerial shots are a captivating way to grab your audience’s attention and share your message. Just look at this example and tell us you’re not wowed: 

Impressed? So are we! Let’s talk more about how aerial drone videography elevates corporate filmmaking and how you can use it to make the most of your next shoot.

Why Drones Are a Game-Changer in Corporate Video Production

Previously, stunning aerial views could only be captured with expensive equipment or large-scale setups. Thanks to drone aerial filming, businesses of all sizes can infuse their videos with cinematic flair.

Drones can capture broad landscapes, intricate architecture, and bustling events from angles that hook and captivate your viewers. These compact and adaptable tools also provide a level of dynamism and movement that traditional videography struggles to achieve, helping to create more engaging and visually appealing content.

The Advantages of Drone Footage in Corporate Videos

There are so many benefits to using drones in corporate video production. Not only does it make for more captivating footage, but aerial views also:

• Make a bigger impact: Drones are perfect for showcasing vast facilities, corporate campuses, and large outdoor events, providing viewers with a grand overview and context that would be hard to capture otherwise.
  
  
• Produce smooth, dynamic motion shots: Drones enable smooth and flowing motion shots that add cinematic value, creating professional-grade videos without the bulk and cost of traditional crane equipment.
  
  
• Provide versatility across industries: Drone aerial filming benefits various sectors, including real estate, manufacturing, and construction. Using drone footage enhances their storytelling and provides viewers with never-before-seen insights into your operations.

How Gillespie Productions Uses Drone Footage to Elevate Your Brand

At Gillespie Productions, our use of drone videography can be an integral approach to crafting compelling corporate narratives. Our expertise in drone technology enables us to capture shots that align perfectly with your brand’s story, resulting in a visual masterpiece that showcases your work and resonates with your audience.

But we don’t just use drones for the sake of using drones!

A deep understanding of your brand characterizes our work. We pick the best shots and techniques for telling your story, whether that requires extensive drone work, a few shots here and there, or none at all. The story drives our choices, not the other way around. 

We promise to always curate video content that captivates, stays true to your message, and encourages action and engagement. By incorporating drone footage when needed, we curate narratives with breathtaking visuals, ultimately producing videos that are truly memorable.

Ready for more examples? Check out this highlight reel: 

What to Consider When Using Drones for Corporate Video

If you’re thinking of incorporating drone shots into your next video project, make sure your provider can ensure compliance with all legal and safety standards. You should always prioritize the lawful and safe operation of drone equipment, aligning every project with FAA regulations and obtaining all necessary waivers or permits.

You also always want to use experienced operators with technical proficiency and a creative eye that enriches the storytelling process. Look for someone who will act as an extension of your team, upholding your vision and supporting your objectives, all while creating beautiful videos that align with industry best practices.

Drone Aerial Filming Q&A

Here are some of our most frequently asked questions about our aerial drone videography.

➡️ When is the best time to capture drone video?

Similar to standard photography and videography, lighting is one of the most important considerations when capturing the perfect drone shot. Be aware of the sun’s position, to plan for the best possible lighting. We love a good sunrise or sunset shot, and cool-looking clouds can help create a dynamic composition.

➡️ When should drone video be utilized?

Drone video is most effective when used sparingly and strategically. A drone is a versatile tool for getting unique shots, but overusing those shots in your video can minimize the visual or emotional impact. Some great uses for drones in corporate video production include:

• Setting the location of your scene
• Showing the scale of an area, subject, or operation
• Getting angles and shots you wouldn’t be able to achieve with normal camera gear

➡️ What makes for the best drone shots?

Strategic camera movements! We can use it to do really cool dolly/jib shots or just send it up super high and capture a big range of space. Using those strategies, we can make even the most “boring” scenes look interesting and exciting. The absolute best shots are achieved when we find something interesting to film and use the drone to level up our angles and movement. 

Elevate Your Corporate Video with Drone Footage from Gillespie Productions

Drones have revolutionized corporate video production, offering dynamic and engaging ways to tell brand stories. We love using drone videography to deliver powerful visual effects.

Whether you’re aiming to showcase your operations, highlight a new building, or provide an impressive overview of your operations, drones provide a versatile tool to capture it all. Explore our drone capabilities, and let’s take your message to new heights on a video project!